Singapore/Bangkok, January 4, 2010 – EIGHT IRIS COMMUNICATIONS (Eight Iris), a leading investor relations specialist firm, and HONG BAO MEDIA (HBM), the leading web television news service, have announced a tie-up to launch Investor Relations Television (IR-TV) for listed and pre-IPO companies in Asia.
Eight Iris specializes in helping companies communicate to potential investors why they should invest in them or retain and build on their existing shareholding.
Through the tie-up with HBM, Eight Iris is adding customised, regular television news coverage for client companies to show off their operations, introduce management to shareholders, and update investors about their latest significant announcements.
In addition to the client companies’ own websites, IR-TV is syndicated to 550,000 institutional investors globally via ThomsonReuters, among other online and mobile channels.
“Top notch clients such as Maybank and Centraland are always looking for more effective ways to reach out to investors – but they aren’t featured on CNBC or Bloomberg every time they have a market-moving announcement to make”, said TH Hong, Managing Director of Eight Iris, “with HBM’s web television news service, we can offer this coverage and ensure it is seen by prospective and current shareholders in an audio-visual way that is more engaging than plain text.”
Headed by former CNBC anchor Mark Laudi, HBM produces credible, informative news programs for the Securities Investors Association (Singapore), Maybank, FTSE and many other leading companies.
“HBM and Eight Iris are an excellent fit”, Laudi said, “Eight Iris provides advice on the messages to be imparted to current and prospective investors, while we make those messages come alive on IR-TV and ensure it gets out to the marketplace.”
Financial terms were not disclosed.
For further information:
TH Hong
Managing Director
Eight Iris Communications
(+66) 8162 16811
th@8iris.com
http://www.8iris.com
Mark Laudi
Managing Director
Hong Bao Media (Holdings) Pte Ltd
(+65) 9017 3534
mark.laudi@hongbaomedia.com
http://www.hongbaomedia.com
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