Monday 29 June 2009

DIY online video: Producing brand enhancing content

Responding to client requests, we are now offering workshops for companies wanting to produce their own online video programs.

Different companies have different needs. Our multinational clients in particular demand web television, which enhance their brands and look, feel and sound like televison programs. We continue to produce such content for them.

But we have also found that some of our smaller clients, with a "start-up mentality" of doing everything themselves, want to give it a try and do it in-house.

For these clients, these 1-day workshops give them the skills they need to produce respectable online video, and get them started on the way to earning a return on that investment.

If you are in the publishing industry, click here for a brief description.

If you are in the banking and stock broking industries, click here for a customised description.

For all other industries, please click here.

Btw, I frequently get asked why we differentiate between "online video" and "web television".

What better way to demonstrate than with a web TV program (duration: 2:20)


(If the video doesn't play, click here)

Naturally, I would be happy to continue the conversation - as well as provide some real examples of both - at the Asian Publishing Convention in Manila mid-July.

I look forward to meeting you there.

Cheers
Mark